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B2B Marketing Strategy Guides
Walker Sands is a B2B Marketing and PR Agency serving tech clients in industries including AI, Fintech, HR Tech, and Cybersecurity. Their approach relies on hyper targeted paid digital media placements and buyer journey/persona mapping to drive bottom of the funnel conversions.
The Ask— Develop comprehensive strategy guides articulating Walker Sands value propositions, processes, and workflows. Capture and distill complex information into digestible resources for internal and client use.
The Solution— Work cross-functionally with Executive, Leadership, and Design teams to validate data, define brand voice, and QA all written and visual content and hierarchy for multipage PDF deck deliverables.
Collaborators— Walker Sands
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